Description
Product ID: | 9781787692923 |
Product Form: | Hardback |
Country of Manufacture: | GB |
Series: | Advances in Public Relations and Communication Management |
Title: | Public Relations and the Power of Creativity |
Subtitle: | Strategic Opportunities, Innovation and Critical Challenges |
Authors: | Author: Adrian Crookes, Stefania Romenti, Sarah Bowman, Øyvind Ihlen |
Page Count: | 256 |
Subjects: | Business strategy, Business strategy, Public relations, Public relations |
Description: | Select Guide Rating This volume demonstrates a range of possibilities for creative thinking about public relations management and collaboration in different settings and with different purposes. The chapters hint at opportunities, point towards innovation, and challenge our thinking about the power of creativity. |
Imprint Name: | Emerald Publishing Limited |
Publisher Name: | Emerald Publishing Limited |
Country of Publication: | GB |
Publishing Date: | 2018-10-04 |