Description
Product ID: | 9781787562929 |
Product Form: | Hardback |
Country of Manufacture: | GB |
Title: | Tourism Planning and Destination Marketing |
Authors: | Author: Mark Anthony Camilleri |
Page Count: | 296 |
Subjects: | Sales and marketing, Sales & marketing, Hospitality, sports, leisure and tourism industries, Tourism industry |
Description: | Select Guide Rating Destination marketing relies on planning, organisation, and successful strategies and tactics. Tourism Planning and Destination Marketing provides an in-depth understanding of the tourism marketing environment, including destination branding, distribution channels, etourism, digital media, and sustainable and responsible tourism practices. |
Imprint Name: | Emerald Publishing Limited |
Publisher Name: | Emerald Publishing Limited |
Country of Publication: | GB |
Publishing Date: | 2018-11-01 |