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      The Idea Is the Easy Part: Myths and Realities of the Startup World

      12 in stock

      Firm sale: non returnable item
      SKU 9781637744048 Categories ,
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      Venture capitalist Brian Dovey offers readers a personal, humourous, story-driven compendium of practical advice for navigating the risky entrepreneurial journey. The Idea Is the Easy Part counters widespread myths of failure and success with lessons learned from Dovey’s d...

      £23.99

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      Description

      Product ID:9781637744048
      Product Form:Hardback
      Country of Manufacture:US
      Title:The Idea Is the Easy Part
      Subtitle:Myths and Realities of the Startup World
      Authors:Author: Brian Dovey
      Page Count:240
      Subjects:Business strategy, Business strategy, Entrepreneurship / Start-ups, Advice on careers and achieving success, Entrepreneurship, Advice on careers & achieving success
      Description:Select Guide Rating
      Venture capitalist Brian Dovey offers readers a personal, humourous, story-driven compendium of practical advice for navigating the risky entrepreneurial journey. The Idea Is the Easy Part counters widespread myths of failure and success with lessons learned from Dovey’s decades of hands-on experience.
      Venture capitalist Brian Dovey offers readers a personal, humorous, story-driven compendium of practical advice for navigating the risky entrepreneurial journey.

      The Idea Is the Easy Part counters widespread myths of failure and success with lessons learned from Dovey’s decades of hands-on experience.


      Today’s entrepreneurs can earn celebrity and billionaire status. Our books, movies, and TV shows seem to say that with a big idea and a jazzy elevator pitch, anyone can quickly earn funding for their own startups and achieve massive financial success. In these stories, a brilliant initial idea—and the funding you’ll easily acquire—are all you need.

      The reality, however, is vastly different. Getting funding is incredibly hard, and success depends on many factors, strategies, and decisions. 

      Between serving as the president of the company that developed the groundbreaking EpiPen, bringing entrepreneurship to a Fortune 500 company as president, working in venture capitalism for several decades, and being involved in the development of nearly three hundred startups, Brian Dovey is well acquainted with entrepreneurship—its reality as well as its mythology. In The Idea Is the Easy Part, Dovey busts common myths about entrepreneurship and lays out  an enthusiastic but realistic guidebook for aspiring entrepreneurs to make better decisions at every stage of the entrepreneurial process. 

      The Idea Is the Easy Part is a reliable guide to navigating the entrepreneurial waters, replacing today’s misleading notions with objective and actionable advice.
      Imprint Name:Matt Holt Books
      Publisher Name:BenBella Books
      Country of Publication:GB
      Publishing Date:2023-10-03

      Additional information

      Weight350 g
      Dimensions146 × 217 × 25 mm