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      What a Unicorn Knows: How Leading Entrepreneurs Use Lean Principles to Drive Sustainable Growth

      2 in stock

      Firm sale: non returnable item
      SKU 9781637742815 Categories ,
      Select Guide Rating
      What a Unicorn Knows is your company’s best guide to becoming a well-oiled, high-velocity machine for growth on its way to billion-dollar valuation.
      What a Unicorn Knows is your company’s best guide to becoming a well-oiled, high-velocity machine for growt...

      £23.99

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      Description

      Product ID:9781637742815
      Product Form:Hardback
      Country of Manufacture:US
      Title:What a Unicorn Knows
      Subtitle:How Leading Entrepreneurs Use Lean Principles to Drive Sustainable Growth
      Authors:Author: Matthew E. May, Pablo Dominguez
      Page Count:240
      Subjects:Development studies, Development studies, Organizational theory and behaviour, Organizational theory & behaviour
      Description:Select Guide Rating
      What a Unicorn Knows is your company’s best guide to becoming a well-oiled, high-velocity machine for growth on its way to billion-dollar valuation.
      What a Unicorn Knows is your company’s best guide to becoming a well-oiled, high-velocity machine for growth on its way to billion-dollar valuation.

      Why do some young companies become unicorns, while others don’t? What a Unicorn Knows is a playbook that offers a field-tested approach to delivering superior customer value and reaching unicorn status by removing the potential inhibitors to organizational scale and speed. 

      Drawing on a mastery of lean-based methods for achieving maximum effect with minimum means, private equity operators Matthew E. May and Pablo Dominguez provide readers with a powerful framework of universally applicable principles that enable any company to effectively accelerate its ability to scale and grow.

      Called The Unicorn Model™ and built on five foundational principles, the authors deliver a compelling narrative of stories and experiences in an easy-to-remember mnemonic:

      • Strategic speed
      • Constant experimentation
      • Accelerated value
      • Lean process
      • Esprit de corps

      Drawn from the authors’ successful track record with a wide variety of unicorn-level companies, What a Unicorn Knows offers a necessary guide for rapid but lasting growth. As more companies than ever vie for unicorn status, your competitive edge will depend on learning from the best.
      Imprint Name:Matt Holt Books
      Publisher Name:BenBella Books
      Country of Publication:GB
      Publishing Date:2023-02-21

      Additional information

      Weight470 g
      Dimensions160 × 238 × 27 mm