Description
| Product ID: | 9781509814763 |
| Product Form: | Paperback / softback |
| Country of Manufacture: | GB |
| Title: | The Storyteller's Secret |
| Subtitle: | How TED Speakers and Inspirational Leaders Turn Their Passion into Performance |
| Authors: | Author: Carmine Gallo |
| Page Count: | 288 |
| Subjects: | Speaking in public: advice and guides, Public speaking guides, Management: leadership and motivation, Business communication and presentation, Management: leadership & motivation, Business communication & presentation |
| Description: | Select Guide Rating From the international bestselling author of Talk Like TED, The Storyteller's Secret teaches you how to craft your most powerful message - through the power of storytelling. <p>How did an American immigrant without a college education go from Venice Beach T-shirt vendor to television's most successful producer? How did a timid pastor's son surmount a paralysing fear of public speaking to sell out Yankee Stadium, twice? How did the city of Tokyo create a PowerPoint stunning enough to win them the chance to host the Olympics?<br><br>They told brilliant stories.<br><br>Whether your goal is to sell, educate, fundraise or entertain, your story is your most valuable asset: 'a strategic tool with irresistible power', according to the <i>New York Times</i>. Stories inspire; they persuade; they galvanize movements and actuate global change. A well-told story hits you like a punch to the gut; it triggers the light-bulb moment, the 'aha' that illuminates the path to innovation. Radical transformation can occur in an instant, with a single sentence; <i>The Storyteller's Secret</i> teaches you how to craft your most powerful delivery ever.<br><br>In his hugely attended <i>Talk Like TED</i> events, bestselling author and communications guru Carmine Gallo found, again and again, that audiences wanted to discover the keys to telling a powerful story. <i>The Storyteller's Secret </i>unlocks the answer in fifty lessons from visionary leaders - each of whom cites storytelling as a crucial ingredient in success. A good story can spark action and passion; it can revolutionize the way people think and spur them to chase their dreams. Isn't it time you shared yours?</p> |
| Imprint Name: | Macmillan |
| Publisher Name: | Pan Macmillan |
| Country of Publication: | GB |
| Publishing Date: | 2018-02-22 |
