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The Political Speechwriter’s Companion: A Guide for Writers and Speakers

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SKU 9781506387741 Categories ,
The Political Speechwriter''s Companion: A Guide for Writers and Speakers walks students through a systematic “LAWS” approach (language, anecdote, wit, and support) that politicians can use to persuade their audiences into taking action. Packed with annotated speeches fr...

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Description

Product ID:9781506387741
Product Form:Paperback / softback
Country of Manufacture:GB
Title:The Political Speechwriter's Companion
Subtitle:A Guide for Writers and Speakers
Authors:Author: Eric L. Schnure, Robert A. Lehrman
Page Count:536
Subjects:Speaking in public: advice and guides, Public speaking guides
Description:The Political Speechwriter''s Companion: A Guide for Writers and Speakers walks students through a systematic “LAWS” approach (language, anecdote, wit, and support) that politicians can use to persuade their audiences into taking action. Packed with annotated speeches from the most recent elections, technology tips, and interviews from speechwriting luminaries, this highly anticipated second edition offers the most practical advice and strategies for a career in political communication. 

Can you really learn to write speeches?

The Political Speechwriter''s Companion guides students through a systematic “LAWS” approach (language, anecdote, wit, and support) that politicians can use to persuade their audiences into taking action. In the highly anticipated Second Edition, esteemed speechwriter and author Robert A. Lehrman has teamed up with one of the "go-to-guys" for political humor, Eric Schnure, to offer students an entertaining yet practical introduction to political speechwriting. This how-to guide explains how speakers can deliver: 

  • language the audience will understand and remember, 
  • anecdotes that make listeners laugh and cry, 
  • wit that pokes fun at opponents but also shows their own lighter side, and
  • support in the way of statistics, examples, and testimony. 

Packed with annotated speeches from the most recent elections, technology tips, and interviews from speechwriting luminaries, this edition offers the most practical advice and strategies for a career in political communication.  


Imprint Name:CQ Press
Publisher Name:SAGE Publications Inc
Country of Publication:GB
Publishing Date:2019-10-04