Description
Product ID: | 9781398614031 |
Product Form: | Paperback / softback |
Country of Manufacture: | GB |
Title: | Cultural Intelligence for Marketers |
Subtitle: | Building an Inclusive Marketing Strategy |
Authors: | Author: Anastasia Karklina Gabriel |
Page Count: | 280 |
Subjects: | Business strategy, Business strategy, Business ethics and social responsibility, Sales and marketing, Business ethics & social responsibility, Sales & marketing |
Description: | Select Guide Rating Use advanced cultural insights to transform your marketing strategy and discover what you can do to make your process culturally intelligent and genuinely inclusive. FINALIST: National Indie Excellence Awards 2024 - Marketing & Public Relations |
Imprint Name: | Kogan Page Ltd |
Publisher Name: | Kogan Page Ltd |
Country of Publication: | GB |
Publishing Date: | 2024-03-03 |