Description
| Product ID: | 9781394176137 |
| Product Form: | Paperback / softback |
| Country of Manufacture: | US |
| Series: | Manga for Success |
| Title: | Marketing |
| Subtitle: | Manga for Success |
| Authors: | Author: Takashi Yasuda |
| Page Count: | 256 |
| Subjects: | Management: leadership and motivation, Management: leadership & motivation, Sales and marketing, Advice on careers and achieving success, Sales & marketing, Advice on careers & achieving success |
| Description: | Select Guide Rating LEARN THE BASICS OF MARKETING WITH MANGA FOR SUCCESS!Do you want to increase sales? Improve customer satisfaction? Or are you looking for a basic understanding of marketing to ace your class or improve your outlook in the job market? Whatever your reason for picking up this book, Marketing: Manga for Success makes essential concepts easy to understand using practical examples and situations. You’ll learn about: Branding, viral marketing, and advertising and promotionsThe importance of customer relationshipsThe 4 "P"s of marketing The story follows Marimo, a young woman who wants to help her aging parents save their specialty pastry business. There isn’t much she can do but she wants to help them find new opportunities. Just then, she meets two mysterious characters who teach her how to rebuild the family business through marketing, step-by-step. Find out why the Manga For Success series—now available in English for the first time—is so popular in Japan, Korea, and beyond. |
| Imprint Name: | John Wiley & Sons Inc |
| Publisher Name: | John Wiley & Sons Inc |
| Country of Publication: | GB |
| Publishing Date: | 2023-04-27 |
