Description
| Product ID: | 9781292081779 |
| Product Form: | Paperback / softback |
| Country of Manufacture: | GB |
| Title: | Key Business Analytics, Travel Edition |
| Subtitle: | The 60+ tools every manager needs to turn data into insights |
| Authors: | Author: Bernard Marr |
| Page Count: | 280 |
| Subjects: | Business strategy, Business strategy, Management and management techniques, Management & management techniques |
| Description: | Key Business Analytics will help managers apply tools to turn data into insights that help them better understand their customers, optimise their internal processes and identify cost savings and growth opportunities. Key Business Analytics will help managers apply tools to turn data into insights that help them better understand their customers, optimize their internal processes and identify cost savings and growth opportunities.
It includes analysis techniques within the following categories:
Each tool will follow the bestselling Key format of being 5-6 pages long, broken into short sharp advice on the essentials:
This essential toolkit also provides an invaluable section on how to gather original data yourself through surveys, interviews, focus groups, etc. |
| Imprint Name: | FT Publishing International |
| Publisher Name: | Pearson Education Limited |
| Country of Publication: | GB |
| Publishing Date: | 2015-11-05 |
