Description
Product ID: | 9781260575538 |
Product Form: | Paperback / softback |
Country of Manufacture: | US |
Title: | ISE Introducing Communication Theory: Analysis and Application |
Authors: | Author: Lynn Turner, Richard West |
Page Count: | 608 |
Subjects: | Business and Management, Business & management |
Description: | Select Guide Rating Introducing Communication Theory: Analysis and Application focuses on the links between theory and everyday experiences. This text uses an engaging writing style and a consistent, organized template to present the concept of theory and help students become insightful, critical thinkers. The Connect course for this offering includes SmartBook, an adaptive reading and study experience that guides students to master, recall, and apply key concepts while providing automatically graded assessments. Introducing Communication Theory: Analysis and Application focuses on the links between theory and everyday experiences. This text uses an engaging writing style and a consistent, organized template to present the concept of theory and help students become insightful, critical thinkers. The Connect course for this offering includes SmartBook, an adaptive reading and study experience that guides students to master, recall, and apply key concepts while providing automatically graded assessments. |
Imprint Name: | McGraw-Hill Education |
Publisher Name: | McGraw-Hill Education |
Country of Publication: | GB |
Publishing Date: | 2020-07-01 |