Description
| Product ID: | 9781119446088 |
| Product Form: | Paperback / softback |
| Country of Manufacture: | US |
| Title: | Adobe Analytics For Dummies |
| Authors: | Author: David Karlins, Eric Matisoff |
| Page Count: | 400 |
| Subjects: | Market research, Market research, Business applications, Business applications |
| Description: | Select Guide Rating Use Adobe Analytics as a marketer —not a programmer! If you're a marketer in need of a non-technical, beginner's reference to using Adobe Analytics, this book is the perfect place to start. Adobe Analytics For Dummies arms you with a basic knowledge of the key features so that you can start using it quickly and effectively. Even if you're a digital marketer who doesn't have their hands in data day in and day out, this easy-to-follow reference makes it simple to utilize Adobe Analytics. With the help of this book, you'll better understand how your marketing efforts are performing, converting, being engaged with, and being shared in the digital space. Evaluate your marketing strategies and campaignsExplore implementation fundamentals and report architectureApply Adobe Analytics to multiple sourcesSucceed in the workplace and expand your marketing skillset The marketing world is continually growing and evolving, and Adobe Analytics For Dummies will help you stay ahead of the curve. |
| Imprint Name: | For Dummies |
| Publisher Name: | John Wiley & Sons Inc |
| Country of Publication: | GB |
| Publishing Date: | 2019-05-10 |
