Description
| Product ID: | 9781118374580 |
| Product Form: | Paperback / softback |
| Country of Manufacture: | US |
| Title: | The Art of Explanation |
| Subtitle: | Making your Ideas, Products, and Services Easier to Understand |
| Authors: | Author: Lee LeFever |
| Page Count: | 256 |
| Subjects: | Business and Management, Business & management |
| Description: | Select Guide Rating Your guide to becoming an explanation specialist. You've done the hard work. Your product or service works beautifully - but something is missing. People just don't see the big idea - and it's keeping you from being successful. Your idea has an explanation problem. |
| Imprint Name: | John Wiley & Sons Inc |
| Publisher Name: | John Wiley & Sons Inc |
| Country of Publication: | GB |
| Publishing Date: | 2012-11-20 |
