Description
Product ID: | 9781118249741 |
Product Form: | Hardback |
Country of Manufacture: | US |
Title: | Jugaad Innovation |
Subtitle: | Think Frugal, Be Flexible, Generate Breakthrough Growth |
Authors: | Author: Jaideep Prabhu, Simone Ahuja, Navi Radjou |
Page Count: | 288 |
Subjects: | Business innovation, Business innovation |
Description: | Select Guide Rating "Jugaad Innovation is the most comprehensive book yet to appear on the subject [of frugal innovation]. " The Economist A frugal and flexible approach to innovation for the 21st century Innovation is a key directive at companies worldwide. |
Imprint Name: | Jossey-Bass Inc.,U.S. |
Publisher Name: | John Wiley & Sons Inc |
Country of Publication: | GB |
Publishing Date: | 2012-04-20 |