Description
Product ID: | 9781108749060 |
Product Form: | Paperback / softback |
Country of Manufacture: | GB |
Title: | The Business of Healthcare Innovation |
Authors: | Author: Lawton Robert Burns |
Page Count: | 516 |
Subjects: | Health economics, Health economics, Business innovation, Health systems and services, Medical administration and management, Business innovation, Health systems & services, Medical administration & management |
Description: | Select Guide Rating This updated third edition offers a comprehensive and comparative analysis of the technologies fueling the major life-enhancing improvements in healthcare globally, including the ingredients for their successful development and commercialisation. Based on solid research, it focuses on practical business strategy issues for executives and students. |
Imprint Name: | Cambridge University Press |
Publisher Name: | Cambridge University Press |
Country of Publication: | GB |
Publishing Date: | 2020-03-12 |