Description
Product ID: | 9781108594417 |
Product Form: | Multiple-component retail product |
Country of Manufacture: | AU |
Title: | Communication Skills for Business Professionals |
Authors: | Author: Angela Feekery, Robert Gill, Philip Cenere, Mieke Witsel, Michael Lewis, Celeste Lawson |
Page Count: | 488 |
Subjects: | Business communication and presentation, Business communication & presentation |
Description: | Select Guide Rating This is a student-friendly introduction to the principles and practice of effective communication in the workplace, covering contemporary scenarios while also considering more traditional communications. Filled with pedagogy and taking a broad and current approach to concepts of communication and workplaces, this book is an indispensable resource. Communication Skills for Business Professionals, second edition, is a student-friendly introduction to effective communication in the workplace. Engagingly written, the text covers foundational topics such as audience, influence, channels, conflict and persuasion, before investigating more complex areas such as intercultural communication, virtual communication, researching in the era of ''fake news'' and strategies for successful written communication. Taking a broad and current approach to concepts of communication and workplaces, Communication Skills for Business Professionals explores situations from virtual meetings between indie creatives, to speeches given by politicians, while still covering more traditional forms of professional communication, such as pitching to boards and memos. New pedagogical features such as skill builder class activities, margin definitions and links to online content make this book indispensable for teachers and students of communications alike. |
Imprint Name: | Cambridge University Press |
Publisher Name: | Cambridge University Press |
Country of Publication: | GB |
Publishing Date: | 2019-06-12 |