Description
| Product ID: | 9781108486064 |
| Product Form: | Hardback |
| Country of Manufacture: | GB |
| Title: | National Policy, Global Giants |
| Subtitle: | How Australia Built and Lost its Automotive Industry |
| Authors: | Author: John Wormald, Kim Rennick |
| Page Count: | 350 |
| Subjects: | Business strategy, Business strategy, Vehicle and transport manufacturing industries, Industrial relations, occupational health and safety, Road vehicle manufacturing industry, Industrial relations, Australia |
| Description: | Select Guide Rating Describing the lifecycle of an auto-industry - its birth, growth, functioning and death - and the shifting relationship it has with the government that supports it, this book will appeal to leaders and managers in the automotive industry and officials in the public sector who are responsible for this industry. What can we tell about the future of automobiles and the industries that make them by examining their past? Wormald and Rennick trace the history of powered land transport, the rise and fall of the railways, the spectacular rise of the automobile, and what might come next. Delving into the mighty and complex automotive industry, following the growth of the markets and production, this book illustrates the globalization of vehicle manufacturers and component suppliers, giving form to the development of the industry''s business model. A key factor in an auto-industry''s successes and failures is the often-difficult relationship it has with government, which varies in nature from country to country. As an illustrative case, Wormald and Rennick present and analyse the entire lifecycle of Australia''s automotive history – including its birth, growth, functioning and death - and its shifting relationship with the government that supported it. |
| Imprint Name: | Cambridge University Press |
| Publisher Name: | Cambridge University Press |
| Country of Publication: | GB |
| Publishing Date: | 2020-01-02 |
