Description
| Product ID: | 9781032019093 |
| Product Form: | Hardback |
| Country of Manufacture: | GB |
| Series: | Routledge Handbooks in Communication Studies |
| Title: | The Routledge Handbook of Corporate Social Responsibility Communication |
| Authors: | Author: Amy O’Connor |
| Page Count: | 372 |
| Subjects: | Communication studies, Communication studies, Economics, Development economics and emerging economies, Business ethics and social responsibility, Sales and marketing management, Advertising, Public relations, Organizational theory and behaviour, Sustainability, Economics, Development economics & emerging economies, Business ethics & social responsibility, Sales & marketing management, Advertising, Public relations, Organizational theory & behaviour, Sustainability |
| Description: | This handbook is a resource for students, faculty, and researchers who are focused on understanding the role communication plays in the formation and execution of corporate social responsibility (CSR) activities. Winner of the National Communication Association’s Public Relations Division 2023 Outstanding Book Award This handbook is a resource for students, faculty, and researchers who are focused on understanding the role communication plays in the formation and execution of corporate social responsibility (CSR) activities. Bringing together authors who are thought-leaders and emerging scholars from diverse theoretical and methodological perspectives, it examines the issues central to CSR communication including: theoretical underpinnings, form and content of CSR messaging, the boundaries of engagement, and the tensions associated with CSR communication. It offers a unique combination of functional and formative approaches to CSR communication designed to expose readers to a blend of approaches. With attention to issues of diversity, equity, and inclusion, this handbook also explicitly addresses recent societal changes and how those changes will impact CSR communication research and practices in the future. Offering both a strong introduction to topics for novices as well as a more advanced interrogation of CSR communication for more knowledgeable readers, the handbook is appropriate for advanced students and researchers in public relations, strategic communication, organizational communication, and allied fields. |
| Imprint Name: | Routledge |
| Publisher Name: | Taylor & Francis Ltd |
| Country of Publication: | GB |
| Publishing Date: | 2022-11-22 |
