Description
Product ID: | 9780857197870 |
Product Form: | Paperback / softback |
Country of Manufacture: | GB |
Title: | Evolutionary Ideas |
Subtitle: | Unlocking ancient innovation to solve tomorrow's challenges |
Authors: | Author: Sam Tatam |
Page Count: | 326 |
Subjects: | Behaviourism, Behavioural theory, Behavioural theory (Behaviourism), Sales and marketing, Evolution, Sales & marketing, Evolution |
Description: | In Evolutionary Ideas, Sam Tatam shows how behavioural science and evolutionary psychology can help us solve tomorrow's challenges, not by divining something the world has never seen, but by borrowing from yesterday's solutions When faced with new challenges, it’s easy to feel our solutions need to be equally unprecedented. We think we need a revolution. But what if this is a big mistake? |
Imprint Name: | Harriman House Publishing |
Publisher Name: | Harriman House Publishing |
Country of Publication: | GB |
Publishing Date: | 2022-05-10 |