Description
| Product ID: | 9780749462734 |
| Product Form: | Paperback / softback |
| Country of Manufacture: | GB |
| Title: | Walmart |
| Subtitle: | Key Insights and Practical Lessons from the World's Largest Retailer |
| Authors: | Author: Bryan Roberts, Natalie Berg |
| Page Count: | 240 |
| Subjects: | Business and Management, Business & management, Retail and wholesale industries, Retail sector, USA |
| Description: | Select Guide Rating Walmart provides insight into both how the retail giant emerged from its humble roots to become a global retailing phenomenon as well as an outlook to what the future holds. Walmart provides a detailed assessment of the world''s largest retailer that forever changed the face of retailing. The book examines Walmart''s successes, failures, and whether it can stay ahead for the next 50 years. Despite being a source for best practice in procurement, logistics, systems and store format innovation, the retail giant is now facing several issues that affect its future development. Starting from its inception in rural Arkansas in 1962, this objective analysis of Walmart''s history addresses the rapid change of retail, including the rise of e-commerce and multi-channel retailing; Walmart International and its ''everyday low prices'' philosophy; the saturation of the superstore format, and much more. |
| Imprint Name: | Kogan Page Ltd |
| Publisher Name: | Kogan Page Ltd |
| Country of Publication: | GB |
| Publishing Date: | 2012-04-03 |
