Description
| Product ID: | 9780674980112 |
| Product Form: | Hardback |
| Country of Manufacture: | US |
| Title: | Evangelicals Incorporated |
| Subtitle: | Books and the Business of Religion in America |
| Authors: | Author: Daniel Vaca |
| Page Count: | 336 |
| Subjects: | History of the Americas, History of the Americas, Christianity, Publishing and book trade, Christianity, Publishing industry & book trade |
| Description: | Select Guide Rating American evangelicalism is big business. It is not, Daniel Vaca argues, just a type of conservative Protestantism that market forces have commodified. Rather evangelicalism is an expressly commercial practice, in which the faithful participate, learn, and develop religious identities by engaging corporations and commercial products. |
| Imprint Name: | Harvard University Press |
| Publisher Name: | Harvard University Press |
| Country of Publication: | GB |
| Publishing Date: | 2019-12-03 |
