Description
Product ID: | 9780670921607 |
Product Form: | Paperback / softback |
Country of Manufacture: | GB |
Title: | The Lean Startup |
Subtitle: | The Million Copy Bestseller Driving Entrepreneurs to Success |
Authors: | Author: Eric Ries |
Page Count: | 336 |
Subjects: | Business innovation, Business innovation, Entrepreneurship / Start-ups, Entrepreneurship |
Description: | Most new businesses fail. But most of those failures are preventable. This title offers a fresh approach to business that's being adopted around the world. It describes learning what your customers really want, testing your vision continuously, and adapting and adjusting before it's too late. THE INTERNATIONAL BESTSELLING SENSATION |
Imprint Name: | Portfolio Penguin |
Publisher Name: | Penguin Books Ltd |
Country of Publication: | GB |
Publishing Date: | 2011-10-06 |