Description
| Product ID: | 9780470650936 |
| Product Form: | Paperback / softback |
| Country of Manufacture: | US |
| Title: | Data Mining Techniques |
| Subtitle: | For Marketing, Sales, and Customer Relationship Management |
| Authors: | Author: Gordon S. Linoff, Michael J. A. Berry |
| Page Count: | 896 |
| Subjects: | Sales and marketing, Sales & marketing, Data mining, Data mining |
| Description: | Select Guide Rating The leading introductory book on data mining, fully updated and revised! When Berry and Linoff wrote the first edition of Data Mining Techniques in the late 1990s, data mining was just starting to move out of the lab and into the office and has since grown to become an indispensable tool of modern business. |
| Imprint Name: | John Wiley & Sons Inc |
| Publisher Name: | John Wiley & Sons Inc |
| Country of Publication: | GB |
| Publishing Date: | 2011-04-01 |
