Description
| Product ID: | 9780470614150 |
| Product Form: | Hardback |
| Country of Manufacture: | US |
| Title: | The Dragonfly Effect |
| Subtitle: | Quick, Effective, and Powerful Ways To Use Social Media to Drive Social Change |
| Authors: | Author: Andy Smith, Jennifer Aaker |
| Page Count: | 240 |
| Subjects: | E-commerce: business aspects, E-commerce: business aspects |
| Description: | Select Guide Rating Proven strategies for harnessing the power of social media to drive social change Many books teach the mechanics of using Facebook, Twitter, and YouTube to compete in business. But no book addresses how to harness the incredible power of social media to make a difference. |
| Imprint Name: | Jossey-Bass Inc.,U.S. |
| Publisher Name: | John Wiley & Sons Inc |
| Country of Publication: | GB |
| Publishing Date: | 2010-10-15 |
