Description
| Product ID: | 9780367559090 |
| Product Form: | Paperback / softback |
| Country of Manufacture: | GB |
| Series: | Global Media Giants |
| Title: | Amazon |
| Subtitle: | Understanding a Global Communication Giant |
| Authors: | Author: Benedetta Brevini, Lukasz Swiatek |
| Page Count: | 84 |
| Subjects: | History, Humanities, Media studies, Political campaigning and advertising, Political economy, Media, entertainment, information and communication industries, Media studies, Political campaigning & advertising, Political economy, Media, information & communication industries |
| Description: | Taking a political economy of media approach, this book examines Amazon as a significant actor in the global media landscape. Taking a political economy of media approach, this book examines Amazon as a significant actor in the global media landscape. Amazon is mainly conceived in the popular consciousness and media commentary as a corporate body, selling products and services to individual consumers and organisations, but Brevini and Swiatek show that Amazon has become a communication giant that trades in diversified media (its own and others), and exerts a significant influence on global communication, especially through its online services. Further, the authors provide evidence of Amazon''s multiple influences on politics, economics, and culture. With its comprehensive and critical overview, this book is ideal for students, scholars, and researchers of media and communication studies and political economy. |
| Imprint Name: | Routledge |
| Publisher Name: | Taylor & Francis Ltd |
| Country of Publication: | GB |
| Publishing Date: | 2022-08-01 |
