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      Think Simple: How Smart Leaders Defeat Complexity

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      Firm sale: non returnable item
      SKU 9780241004449 Categories ,
      Select Guide Rating
      Offers you the tools to Apple's success - and shows you how to use them. Whether you're in a multinational corporation or a lean startup, this guide will teach you how to crush complexity and focus on what matters; how to perform better, faster and more efficiently.

      T...

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      Description

      Product ID:9780241004449
      Product Form:Paperback / softback
      Country of Manufacture:GB
      Title:Think Simple
      Subtitle:How Smart Leaders Defeat Complexity
      Authors:Author: Ken Segall
      Page Count:256
      Subjects:Business strategy, Business strategy, Business innovation, Sales and marketing, Business innovation, Sales & marketing
      Description:Select Guide Rating
      Offers you the tools to Apple's success - and shows you how to use them. Whether you're in a multinational corporation or a lean startup, this guide will teach you how to crush complexity and focus on what matters; how to perform better, faster and more efficiently.

      The secrets to Apple''s success and how to use them, from the Apple insider Ken Segall

      In Think Simple, Apple insider and New York Times bestselling author Ken Segall gives you the tools to Apple''s success - and shows you how to use them. It''s all about simplicity.

      Whether you''re in a multinational corporation or a lean startup, this guide will teach you how to crush complexity and focus on what matters; how to perform better, faster and more efficiently. Combining his insight from Apple with examples from companies across industries all over the world - including Ben & Jerry''s, Whole Foods, Intel and HyundaiCard - Segall provides a simple roadmap for any company to find success.


      Imprint Name:Portfolio Penguin
      Publisher Name:Penguin Books Ltd
      Country of Publication:GB
      Publishing Date:2016-06-30

      Additional information

      Weight320 g
      Dimensions154 × 233 × 24 mm