Customize Consent Preferences

We use cookies to help you navigate efficiently and perform certain functions. You will find detailed information about all cookies under each consent category below.

The cookies that are categorized as "Necessary" are stored on your browser as they are essential for enabling the basic functionalities of the site. ... 

Always Active

Necessary cookies are required to enable the basic features of this site, such as providing secure log-in or adjusting your consent preferences. These cookies do not store any personally identifiable data.

Functional cookies help perform certain functionalities like sharing the content of the website on social media platforms, collecting feedback, and other third-party features.

No cookies to display.

Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics such as the number of visitors, bounce rate, traffic source, etc.

No cookies to display.

Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.

No cookies to display.

Advertisement cookies are used to provide visitors with customized advertisements based on the pages you visited previously and to analyze the effectiveness of the ad campaigns.

No cookies to display.

Use coupon code “FEBRUARY20” for a 20% discount on all items! Valid until 28-02-2025

Site Logo

Royal Mail  express delivery to UK destinations

Regular sales and promotions

Stock updates every 20 minutes!

If It’s Purple, Someone’s Gonna Die: The Power of Color in Visual Storytelling

2 in stock

Firm sale: non returnable item
SKU 9780240806884 Categories ,
Select Guide Rating
This enlightening book guides film professionals toward making the right color selections for their films, and helps movie buffs interpret why they feel the way they do while watching movies incorporating certain colors. Learn how powerful color can be and increase your awaren...

£39.99

Buy new:

Delivery: UK delivery Only. Usually dispatched in 1-2 working days.

Shipping costs: All shipping costs calculated in the cart or during the checkout process.

Standard service (normally 2-3 working days): 48hr Tracked service.

Premium service (next working day): 24hr Tracked service – signature service included.

Royal mail: 24 & 48hr Tracked: Trackable items weighing up to 20kg are tracked to door and are inclusive of text and email with ‘Leave in Safe Place’ options, but are non-signature services. Examples of service expected: Standard 48hr service – if ordered before 3pm on Thursday then expected delivery would be on Saturday. If Premium 24hr service used, then expected delivery would be Friday.

Signature Service: This service is only available for tracked items.

Leave in Safe Place: This option is available at no additional charge for tracked services.

Description

Product ID:9780240806884
Product Form:Paperback / softback
Country of Manufacture:GB
Title:If It's Purple, Someone's Gonna Die
Subtitle:The Power of Color in Visual Storytelling
Authors:Author: Patti Bellantoni
Page Count:276
Subjects:Films, cinema, Films, cinema
Description:Select Guide Rating
This enlightening book guides film professionals toward making the right color selections for their films, and helps movie buffs interpret why they feel the way they do while watching movies incorporating certain colors. Learn how powerful color can be and increase your awareness of the colors around you and how they make you feel, act, and react.

If It''s Purple, Someone''s Gonna Die is a must-read book for all film students, film professionals, and others interested in filmmaking. This enlightening book guides filmmakers toward making the right color selections for their films, and helps movie buffs understand why they feel the way they do while watching movies that incorporate certain colors.

Guided by her twenty-five years of research on the effects of color on behavior, Bellantoni has grouped more than 60 films under the spheres of influence of six major colors, each of which triggers very specific emotional states. For example, the author explains that films with a dominant red influence have themes and characters that are powerful, lusty, defiant, anxious, angry, or romantic and discusses specific films as examples. She explores each film, describing how, why, and where a color influences emotions, both in the characters on screen and in the audience. Each color section begins with an illustrated Home Page that includes examples, anecdotes, and tips for using or avoiding that particular color.

Conversations with the author''s colleagues - including award-winning production designers Henry Bumstead (Unforgiven) and Wynn Thomas (Malcolm X) and renowned cinematographers Roger Deakins (The Shawshank Redemption) and Edward Lachman (Far From Heaven) - reveal how color is often used to communicate what is not said.

Bellantoni uses her research and experience to demonstrate how powerful color can be and to increase readers awareness of the colors around us and how they make us feel, act, and react.

  • Learn how your choice of color can influence an audience''s moods, attitudes, reactions, and interpretations of your movie''s plot.
  • See your favorite films in a new light as the author points out important uses of color, both instinctive and intentional.
  • Learn how to make good color choices, in your film and in your world.

Imprint Name:Focal Press
Publisher Name:Taylor & Francis Ltd
Country of Publication:GB
Publishing Date:2005-06-09