Description
Product ID: | 9780199672585 |
Product Form: | Paperback / softback |
Country of Manufacture: | GB |
Title: | Business Environment in a Global Context |
Authors: | Author: Andrew Harrison |
Page Count: | 432 |
Subjects: | Business studies: general, Business studies: general, International business, International business |
Description: | Select Guide Rating Business Environment in a Global Context offers, in a readily accessible way, an in-depth analysis of the business environment at regional, national, and international levels. Incorporating case studies throughout, the key issues, concepts, and theories are supported by practical examples from the business world. Andrew Harrison has expertly authored this engaging text on the business environment, offering theoretical rigour, along with a truly global focus, and an understanding of the economic dimensions of the subject. The text takes a unique approach exploring the business environment at different spatial levels (global, international, national, and regional), in different dimensions (culture, ethics, internationalization, markets, technology, and risk) and in the main geopolitical regions (Europe, the Americas, Asia, and Africa).The text is packed with up-to-date case studies that demonstrate how international companies are affected by, and deal with, serious global issues ranging from the Arab uprising to the growing influence of the BRIC countries. Practical insights interspersed in each chapter provide balanced commentary on the key issues and topics discussed, with further research being prompted by related questions. The text is accompanied by an Online Resource Centre, which includes:For Students:Chapter and case study updatesEmerging issuesAnnotated web linksIdeas for research topicsFor Lecturers:Lecture notesPowerPoint slides Assignment scenarios and questions Guidance on discussion questions and cases Figures and tables from the text |
Imprint Name: | Oxford University Press |
Publisher Name: | Oxford University Press |
Country of Publication: | GB |
Publishing Date: | 2013-12-05 |