Customize Consent Preferences

We use cookies to help you navigate efficiently and perform certain functions. You will find detailed information about all cookies under each consent category below.

The cookies that are categorized as "Necessary" are stored on your browser as they are essential for enabling the basic functionalities of the site. ... 

Always Active

Necessary cookies are required to enable the basic features of this site, such as providing secure log-in or adjusting your consent preferences. These cookies do not store any personally identifiable data.

Functional cookies help perform certain functionalities like sharing the content of the website on social media platforms, collecting feedback, and other third-party features.

No cookies to display.

Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics such as the number of visitors, bounce rate, traffic source, etc.

No cookies to display.

Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.

No cookies to display.

Advertisement cookies are used to provide visitors with customized advertisements based on the pages you visited previously and to analyze the effectiveness of the ad campaigns.

No cookies to display.

Use coupon code “MARCH20” for a 20% discount on all items! Valid until 31-03-2025

Site Logo
Site Logo

Royal Mail  express delivery to UK destinations

Regular sales and promotions

Stock updates every 20 minutes!

The Power of Bad: And How to Overcome It

10 in stock

Firm sale: non returnable item
SKU 9780141975801 Categories ,
Select Guide Rating
Why does a bad impression last longer than a good one? Why does losing money affect us more than gaining it? What makes phobias so hard to shake?The answer is the negativity bias - or in other words, the power of bad. As John Tierney and Roy F. Baumeister show, we are wired to...

£10.99

Buy new:

Delivery: UK delivery Only. Usually dispatched in 1-2 working days.

Shipping costs: All shipping costs calculated in the cart or during the checkout process.

Standard service (normally 2-3 working days): 48hr Tracked service.

Premium service (next working day): 24hr Tracked service – signature service included.

Royal mail: 24 & 48hr Tracked: Trackable items weighing up to 20kg are tracked to door and are inclusive of text and email with ‘Leave in Safe Place’ options, but are non-signature services. Examples of service expected: Standard 48hr service – if ordered before 3pm on Thursday then expected delivery would be on Saturday. If Premium 24hr service used, then expected delivery would be Friday.

Signature Service: This service is only available for tracked items.

Leave in Safe Place: This option is available at no additional charge for tracked services.

Description

Product ID:9780141975801
Product Form:Paperback / softback
Country of Manufacture:GB
Title:The Power of Bad
Subtitle:And How to Overcome It
Authors:Author: John Tierney, Roy F. Baumeister
Page Count:336
Subjects:Social and ethical issues, Social issues & processes, Psychology: emotions, Management and management techniques, Popular science, Advice on careers and achieving success, Popular psychology, Psychology: emotions, Management & management techniques, Popular science, Advice on careers & achieving success, Popular psychology
Description:Select Guide Rating
Why does a bad impression last longer than a good one? Why does losing money affect us more than gaining it? What makes phobias so hard to shake?The answer is the negativity bias - or in other words, the power of bad. As John Tierney and Roy F. Baumeister show, we are wired to react to bad events more strongly than good ones. It makes sense in evolutionary terms, but in our modern world the lure of bad is more powerful than ever. It governs our moods, drives marketing and dominates the news. It can explain everything from why wars start or couples divorce, to why we mess up job interviews or feud with neighbours. But there is good news. By using smart strategies from new science, we can train our brains to get better at spotting our own negativity bias, fighting back with our rational minds to manage the bad in our lives - and even using its power for positive results.

Why does a bad impression last longer than a good one? Why does losing money affect us more than gaining it? What makes phobias so hard to shake?

The answer is the negativity bias - or in other words, the power of bad. As John Tierney and Roy F. Baumeister show, we are wired to react to bad events more strongly than good ones. It makes sense in evolutionary terms, but in our modern world the lure of bad is more powerful than ever. It governs our moods, drives marketing and dominates the news. It can explain everything from why wars start or couples divorce, to why we mess up job interviews or feud with neighbours.

But there is good news. By using smart strategies from new science, we can train our brains to get better at spotting our own negativity bias, fighting back with our rational minds to manage the bad in our lives - and even using its power for positive results.


Imprint Name:Penguin Books Ltd
Publisher Name:Penguin Books Ltd
Country of Publication:GB
Publishing Date:2021-01-28