Description
Product ID: | 9780141039091 |
Product Form: | Paperback / softback |
Country of Manufacture: | GB |
Title: | Ecological Intelligence |
Subtitle: | The Coming Age of Radical Transparency |
Authors: | Author: Daniel Goleman |
Page Count: | 288 |
Subjects: | Cultural studies, Cultural studies, Consumer advice, Consumer advice |
Description: | Select Guide Rating Although we all want to help the environment, our knowledge of what are 'green' choices is often so limited that we can do more harm than good. This book shows you: Why a T-shirt that claims it is '100% organic cotton' may be in fact no such thing; and, Why it's good to buy tulips from Kenya and wine from France. Although we all want to help the environment, our knowledge of what are ''green'' choices is often so limited that we can do more harm than good. But now a new phenomenon, ''radical transparency'', the availability of complete information about all aspects of a product''s history, is about to transform the power of consumers and the fate of business. |
Imprint Name: | Penguin Books Ltd |
Publisher Name: | Penguin Books Ltd |
Country of Publication: | GB |
Publishing Date: | 2010-04-01 |