No products in the cart.
Use coupon code “MARCH20” for a 20% discount on all items! Valid until 31-03-2025
Royal Mail express delivery to UK destinations
Regular sales and promotions
Stock updates every 20 minutes!
We use cookies to help you navigate efficiently and perform certain functions. You will find detailed information about all cookies under each consent category below.
The cookies that are categorized as "Necessary" are stored on your browser as they are essential for enabling the basic functionalities of the site. ...
Necessary cookies are required to enable the basic features of this site, such as providing secure log-in or adjusting your consent preferences. These cookies do not store any personally identifiable data.
Functional cookies help perform certain functionalities like sharing the content of the website on social media platforms, collecting feedback, and other third-party features.
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics such as the number of visitors, bounce rate, traffic source, etc.
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
Advertisement cookies are used to provide visitors with customized advertisements based on the pages you visited previously and to analyze the effectiveness of the ad campaigns.
Use coupon code “MARCH20” for a 20% discount on all items! Valid until 31-03-2025
Royal Mail express delivery to UK destinations
Regular sales and promotions
Stock updates every 20 minutes!
4 in stock
£22.00
Buy new:
Delivery: UK delivery Only. Usually dispatched in 1-2 working days.
Shipping costs: All shipping costs calculated in the cart or during the checkout process.
Standard service (normally 2-3 working days): 48hr Tracked service.
Premium service (next working day): 24hr Tracked service – signature service included.
Royal mail: 24 & 48hr Tracked: Trackable items weighing up to 20kg are tracked to door and are inclusive of text and email with ‘Leave in Safe Place’ options, but are non-signature services. Examples of service expected: Standard 48hr service – if ordered before 3pm on Thursday then expected delivery would be on Saturday. If Premium 24hr service used, then expected delivery would be Friday.
Signature Service: This service is only available for tracked items.
Leave in Safe Place: This option is available at no additional charge for tracked services.
| Product ID: | 9780008382162 |
| Product Form: | Hardback |
| Country of Manufacture: | GB |
| Title: | Influence |
| Subtitle: | Understand it, Use it, Resist it |
| Authors: | Author: Justin Hempson-Jones |
| Page Count: | 304 |
| Subjects: | General and world history, General & world history, Media studies, Social and cultural anthropology, Social, group or collective psychology, Weapons and equipment, Impact of science and technology on society, Digital Lifestyle and online world: consumer and user guides, Computer security, Self-help, personal development and practical advice, Advice on careers and achieving success, Media studies, Social & cultural anthropology, ethnography, Social, group or collective psychology, Weapons & equipment, Impact of science & technology on society, Digital lifestyle, Computer security, Self-help & personal development, Advice on careers & achieving success |
| Description: | Select Guide Rating One of the government’s former behavioural scientists reveals how you can do what you want, whilst everybody tries to influence you into doing what they want. One of the government’s former behavioural scientists reveals how you can do what you want, whilst everybody tries to influence you into doing what they want. Influence makes you think what you think and do as you do. You use it to change the thoughts and behaviours of others – just as others use it change yours.We have been perfecting our influence for millions of years, but in the last 20 years digital technologies have revolutionised how influence works. We are now connected to old school friends and niche interest groups – but unwittingly also to organised criminals, terrorists and hostile states who infiltrate our societies. The course of history is being shaped: elections have been hijacked, lies spread about pandemics and the rapidly heating climate, and information has become as important as bullets and bombs to winning wars. More than ever, influence has become the crucial currency for commercial and political gain: If you don’t understand it, you will likely become its victim.Written by a former government behavioural scientist working at the cutting edge of this field, Influence is a groundbreaking guide to the chaotic and murky world we live in. Through examining five key factors we are taken on a tour from the past to our real-world present, to build a picture of the major role influence plays in everyday life.Influence provides a simple personal plan illustrating how you can use influence to achieve your goals – whether gaining that promotion, getting your friends to a music festival, or your children to eat their greens. But by understanding the nature of influence, you will also see how it is changing in the information age, enabling dangerous adversaries to gain power, leaving our societies in peril. Most importantly, by using the tools of influence you will be empowered to play your part in protecting us – it will be down to you and everyone you know.Influence is a fascinating guide to how you can help by understanding it, using it and resisting it. |
| Imprint Name: | William Collins |
| Publisher Name: | HarperCollins Publishers |
| Country of Publication: | GB |
| Publishing Date: | 2024-04-11 |
GoBookshop!
Proudly owned and operated by:
Raythex LTD
17-19 Saint Georges Street
NORWICH
NR3 1AB
Registered No. 15042401
We accept the following payment methods:
