Description
| Product ID: | 9781837971671 |
| Product Form: | Hardback |
| Country of Manufacture: | GB |
| Series: | New Perspectives in Tourism and Hospitality Management |
| Title: | Tourism Innovation in the Digital Era |
| Subtitle: | Big Data, AI and Technological Transformation |
| Authors: | Author: Marco Valeri |
| Page Count: | 176 |
| Subjects: | Business innovation, Business innovation, E-commerce: business aspects, Hospitality, sports, leisure and tourism industries, Hospitality and service industries, Databases, Artificial intelligence, E-commerce: business aspects, Tourism industry, Hospitality industry, Databases, Artificial intelligence |
| Description: | Select Guide Rating Tourism Innovation in the Digital Era explores topics as diverse as big data analytics in tourism marketing to the impact of AI to the use of CSR in competitiveness amongst hotel groups, providing multidisciplinary approaches on the organizational impacts of digitalization and artificial intelligence in tourism and hospitality. |
| Imprint Name: | Emerald Publishing Limited |
| Publisher Name: | Emerald Publishing Limited |
| Country of Publication: | GB |
| Publishing Date: | 2023-10-23 |
