Description
| Product ID: | 9781789248661 |
| Product Form: | Hardback |
| Country of Manufacture: | GB |
| Title: | Festival and Event Tourism |
| Subtitle: | Building Resilience and Promoting Sustainability |
| Authors: | Author: Dr Anukrati Sharma, Professor Bakhodir Turaev, Priyakrushna Mohanty, Dr Jeetesh Kumar |
| Page Count: | 176 |
| Subjects: | Hospitality and service industries, Service industries |
| Description: | Select Guide Rating Festivals and events come with their own unique challenges and opportunities, so destinations must consider their responsibility to local people and host them sustainably. This book covers the sustainability, community involvement and destination marketing aspects of festivals and events, as well as marketing, branding and promotion. |
| Imprint Name: | CABI Publishing |
| Publisher Name: | CABI Publishing |
| Country of Publication: | GB |
| Publishing Date: | 2022-07-04 |
