Description
Product ID: | 9781780174556 |
Product Form: | Paperback / softback |
Country of Manufacture: | GB |
Title: | Business Cases That Get Results |
Authors: | Author: Carrie Marshall |
Page Count: | 60 |
Subjects: | Writing and editing guides, Writing & editing guides, Business strategy, Business communication and presentation, Business strategy, Business communication & presentation |
Description: | Select Guide Rating In this book you’ll discover the do’s and don’ts of pitching your ideas through a business case. You'll learn what the essential components of a business case are, including what key questions you should be answering, how to structure your business case, factors to consider when thinking about benefits and risks, and how best to tackle ROI. A persuasive, well-written business case can win over the decision makers in your organisation and get you the all important approval you need for your business idea.In this book you’ll discover the do’s and don’ts of pitching your ideas through a business case. You''ll learn what the essential components of a business case are, including what key questions you should be answering, how to structure your business case, factors to consider when thinking about benefits and risks, and how best to tackle ROI. |
Imprint Name: | BCS, The Chartered Institute for IT |
Publisher Name: | BCS Learning & Development Limited |
Country of Publication: | GB |
Publishing Date: | 2019-01-31 |