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      Ultimate Guide to Social Media Marketing

      2 in stock

      Firm sale: non returnable item
      SKU 9781599186740 Categories ,
      Select Guide Rating

      When it comes to drafting a book on social media that goes into detail on specific social platforms for business users, we run the very real risk of being out of date almost as soon as it hits the shelves. The technical aspects and features of each platform simply change to...

      £21.99

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      Description

      Product ID:9781599186740
      Product Form:Paperback / softback
      Country of Manufacture:US
      Series:Ultimate
      Title:Ultimate Guide to Social Media Marketing
      Authors:Author: Amanda Robinson, Stephanie Liu, Mike Allton, Jenn Herman, Eric Butow
      Page Count:376
      Subjects:E-commerce: business aspects, E-commerce: business aspects, Entrepreneurship / Start-ups, Sales and marketing, Entrepreneurship, Sales & marketing
      Description:Select Guide Rating

      When it comes to drafting a book on social media that goes into detail on specific social platforms for business users, we run the very real risk of being out of date almost as soon as it hits the shelves. The technical aspects and features of each platform simply change too rapidly to be of lasting value. Instead, this book takes readers through a 360-degree perspective of social media marketing, from strategy to tactics, from organic to paid, from B2B to B2C, encompassing all of the most market-savvy social media networks.


      Create Focused Social Media Campaigns Tailored to Your Business

      Ultimate Guide to Social Media Marketing takes readers through a 360-degree perspective of social media marketing in businesses, from strategy to tactics, from organic to paid, from B2B to B2C, encompassing all of the current networks. Topics include:

      • Why businesses need to embrace social media marketing
      • Understanding today’s social networks from big ones like Facebook and YouTube to emerging platforms
      • Learning how to craft your business’s social media strategy using today’s formats
      • How to leverage images and video in your social media outreach
      • Leveraging chat bots, paid social media, and influencer marketing
      • Building your business social marketing team
      • Measure your social media outreach progress and improve your performance over time

      Imprint Name:Entrepreneur Press
      Publisher Name:Entrepreneur Press
      Country of Publication:GB
      Publishing Date:2020-09-10

      Additional information

      Weight462 g
      Dimensions202 × 253 × 14 mm