Description
Product ID: | 9781506330549 |
Product Form: | Paperback / softback |
Country of Manufacture: | US |
Title: | Designing Quality Survey Questions |
Authors: | Author: Kimberly Firth Leonard, Sheila B. Robinson |
Page Count: | 256 |
Subjects: | Social research and statistics, Social research & statistics |
Description: | Select Guide Rating This book shows the reader how to craft high quality, precisely-worded survey questions that will elicit rich and useful data to help answer their research or evaluation questions. Surveys are a cornerstone of social and behavioral research, and with the use of web-based tools, surveys have become an easy and inexpensive means of gathering data. But how researchers ask a question can dramatically influence the answers they receive. |
Imprint Name: | SAGE Publications Inc |
Publisher Name: | SAGE Publications Inc |
Country of Publication: | GB |
Publishing Date: | 2018-08-31 |