Description
| Product ID: | 9781472136077 |
| Product Form: | Paperback / softback |
| Country of Manufacture: | GB |
| Title: | The Only Book You Will Ever Need on Branding |
| Subtitle: | to start, run and grow your business |
| Authors: | Author: Liisa Puolakka, Michiel Maandag |
| Page Count: | 160 |
| Subjects: | Entrepreneurship / Start-ups, Entrepreneurship, Sales and marketing, Sales & marketing |
| Description: | Select Guide Rating This no-nonsense book is for anyone who wants to create a winning brand without drowning in theory. A great product is not enough. You cannot sell or promote anything without an original and distinctive brand. But how do you create a good name, a memorable logo and a recognizable category so that everyone understands what you are selling? |
| Imprint Name: | Robinson |
| Publisher Name: | Little, Brown Book Group |
| Country of Publication: | GB |
| Publishing Date: | 2015-12-17 |
