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      Bezonomics: How Amazon Is Changing Our Lives, and What the World’s Best Companies Are Learning from It

      2 in stock

      Firm sale: non returnable item
      SKU 9781471184161 Categories ,
      Select Guide Rating
      The story of how you can compete with Amazon's enormous success - and win.
      'An easy and engaging read...Quite often, though, it is eye-opening' Hugo Rifkind, The Times
      'Does a valuable job of explaining how Amazon sees it...

      £9.99

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      Description

      Product ID:9781471184161
      Product Form:Paperback / softback
      Country of Manufacture:GB
      Title:Bezonomics
      Subtitle:How Amazon Is Changing Our Lives, and What the World's Best Companies Are Learning from It
      Authors:Author: Brian Dumaine
      Page Count:352
      Subjects:Business and Management, Business & management
      Description:Select Guide Rating
      The story of how you can compete with Amazon's enormous success - and win.
      'An easy and engaging read...Quite often, though, it is eye-opening' Hugo Rifkind, The Times
      'Does a valuable job of explaining how Amazon sees itself' 
      Financial Times

      Amazon is the business story of the decade. Jeff Bezos, the richest man on the planet, has built one of the most efficient wealth-creation machines in history.

      Like a giant squid, Amazon’s tentacles are squeezing industry after industry and, in the process, upsetting the state of technology, the economy, job creation and society at large. So pervasive is Amazon’s impact that business leaders in almost every sector need to understand how this force of nature operates and how they can respond to it.

      Saying you can ignore Jeff Bezos is equivalent to saying you could ignore Henry Ford or Steve Jobs in the early years of Ford and Apple. These titans monumentally changed how we do business, redefining the rules on a global scale. Amazon founder Jeff Bezos is the new disruptor on the block. He has created a 21st century algorithm for business and societal disruption. He has turned the retail industry inside out, is swiftly dominating cloud computing, media and advertising, and now has his sights trained on every other domain where money changes hands and business is transacted.

      But the principles by which Bezos has achieved his dominance - customer obsession, extreme innovation and long-term management, all supported by artificial intelligence turning a virtuous-cycle 'flywheel' - are now being borrowed and replicated. 'Bezonomics' is for some a goldmine, for others a threat, for still others a life-shaping force, whether they’re in business or not.

      Brian Dumaine’s Bezonomics answers the fundamental question: how are Amazon and its imitators affecting the way we live, and what can we learn from them?
      Imprint Name:Simon & Schuster Ltd
      Publisher Name:Simon & Schuster Ltd
      Country of Publication:GB
      Publishing Date:2021-04-29

      Additional information

      Weight246 g
      Dimensions130 × 198 × 23 mm