Description
Product ID: | 9781398611054 |
Product Form: | Paperback / softback |
Country of Manufacture: | GB |
Title: | The Guide to Earned Media |
Subtitle: | How to Use PR Strategies to Enhance Your Brand |
Authors: | Author: Annie Pace Scranton |
Page Count: | 184 |
Subjects: | Sales and marketing management, Sales & marketing management, Public relations, Public relations |
Description: | Select Guide Rating Integrate media outreach into your overall strategy by breaking down the process of developing various kinds of pitches, approaching different media outlets and engaging in thought leadership tactics. |
Imprint Name: | Kogan Page Ltd |
Publisher Name: | Kogan Page Ltd |
Country of Publication: | GB |
Publishing Date: | 2023-08-03 |