Description
Product ID: | 9781398608870 |
Product Form: | Paperback / softback |
Country of Manufacture: | GB |
Title: | Digital Marketing in Practice |
Subtitle: | Design, Implement and Measure Effective Campaigns |
Authors: | Author: Hanne Knight, Lizette Vorster |
Page Count: | 496 |
Subjects: | Business strategy, Business strategy, Sales and marketing management, Sales and marketing, Sales & marketing management, Sales & marketing |
Description: | Select Guide Rating Learn how to develop, implement and evaluate effective digital marketing with this practical yet theoretically grounded textbook which also explores the latest legal and ethical considerations. |
Imprint Name: | Kogan Page Ltd |
Publisher Name: | Kogan Page Ltd |
Country of Publication: | GB |
Publishing Date: | 2023-03-03 |