Description
| Product ID: | 9781292204970 |
| Product Form: | Paperback / softback |
| Country of Manufacture: | GB |
| Title: | Understanding Cross-Cultural Management |
| Authors: | Author: Marie-Joelle Browaeys, Roger Price |
| Page Count: | 512 |
| Subjects: | International business, International business |
| Description: | Introduce your students to a selective but broad view of cultural management. Understanding Cross-Cultural Management, 4th edition, demonstrates a combination of classical and contemporary thinking around cultural management in one text, boasting new case study material that covers a wider range of cultures and more non-Western examples.The ideal book in cultural management combines classical and contemporary thinking in one text.Understanding Cross-Cultural Management, 4th edition, by Browaeys and Price (University of Nyenrode) is the ideal learning resource in cultural management, whether you are a student looking forward to beginning your career in business or a senior manager looking to improve your skills. This text will help you explore the different ideas and concepts in cross-cultural management, from theory to practice, offering learning content that reflects the increasing diversity within the workforce and the global nature of business today. The latest edition includes many of the book''s standard features, updated to reflect the standards of the modern international market. Key features include:
The new and updated content along with an array of learning resources will help you gain a deeper understanding of the topic and sharpen your critical thinking skills, prompting you to reflect both individually and in your class discussions with your fellow students. |
| Imprint Name: | Pearson Education Limited |
| Publisher Name: | Pearson Education Limited |
| Country of Publication: | GB |
| Publishing Date: | 2019-04-09 |
