Description
Product ID: | 9781292060163 |
Product Form: | Paperback / softback |
Country of Manufacture: | GB |
Title: | Essentials of Marketing Research, Global Edition |
Authors: | Author: David Birks, Peter Wills, Naresh Malhotra |
Page Count: | 432 |
Subjects: | Market research, Market research |
Description: | For courses in Marketing Research at two- and four-year colleges and universities For courses in Marketing Research at two- and four-year colleges and universities |
Imprint Name: | Pearson Education Limited |
Publisher Name: | Pearson Education Limited |
Country of Publication: | GB |
Publishing Date: | 2014-06-26 |