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Spark, The: How to Ignite and Lead Business Creativity

Spark, The: How to Ignite and Lead Business Creativity

6 in stock

Firm sale: non returnable item

SKU 9781292005287 Categories Business & Management, Products

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Includes interviews with Gail Rebuck (CEO of Penguin Random House), Sir John Hegarty (Founder of BBH) and Stuart Murphy (Director of Entertainment Channels atSky)

Def: Spark (n) - an elusive moment when a new idea strikes that has the pote...

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Description

Product ID:	9781292005287
Product Form:	Paperback / softback
Country of Manufacture:	GB
Series:	Financial Times Series
Title:	Spark, The
Subtitle:	How to Ignite and Lead Business Creativity
Authors:	Author: Greg Orme
Page Count:	248
Subjects:	Management: leadership and motivation, Management: leadership & motivation
Description:	Select Guide Rating Includes interviews with Gail Rebuck (CEO of Penguin Random House), Sir John Hegarty (Founder of BBH) and Stuart Murphy (Director of Entertainment Channels atSky) Def: Spark (n) - an elusive moment when a new idea strikes that has the potential to transform the way you do business. Big or small, new ideas are the lifeblood of all successful businesses. They are responsible for higher profits, quicker growth and game-changing innovations. But how do you foster a creative culture, nurture new ideas and manage the people behind the electricity? The Spark answers these questions and more, unravelling the mystique around business creativity and offering 10 practical steps to building an innovative team and becoming an inspiring creative leader. Includes interviews with Gail Rebuck (CEO of Penguin Random House), Sir John Hegarty (Founder of BBH) and Stuart Murphy (Director of Entertainment Channels atSky) Def: Spark (n) - an elusive moment when a new idea strikes that has the potential to transform the way you do business. Big or small, new ideas are the lifeblood of all successful businesses. They are responsible for higher profits, quicker growth and game-changing innovations. But how do you foster a creative culture, nurture new ideas and manage the people behind the electricity? The Spark answers these questions and more, unravelling the mystique around business creativity and offering 10 practical steps to building an innovative team and becoming an inspiring creative leader.
Imprint Name:	FT Publishing International
Publisher Name:	Pearson Education Limited
Country of Publication:	GB
Publishing Date:	2014-07-03

Additional information

Weight	386 g
Dimensions	138 × 216 × 17 mm

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