Description
| Product ID: | 9781137377944 |
| Product Form: | Paperback / softback |
| Country of Manufacture: | GB |
| Title: | Advanced Strategic Management |
| Subtitle: | A Multi-Perspective Approach |
| Authors: | Author: Mark Jenkins, Veronique Ambrosini, Nardine Collier |
| Page Count: | 376 |
| Subjects: | Business strategy, Business strategy, Management and management techniques, Management & management techniques |
| Description: | Select Guide Rating Advanced Strategic Management builds on prior knowledge of strategic decision making and is intended to compliment general strategy texts by providing an 'umbrella view' of the multi-dimensional nature of strategic management. Featuring expert contributions, the discussion of each perspective is enhanced by empirical case examples. This core textbook is concerned with the managerial decisions, processes and activities that allow the creation and implementation of a strategy. Advanced Strategic Management adopts a multi-perspective approach to evaluate and challenge assumptions about what strategy is concerned with and thus strengthen students’ understanding of strategic management.This new third edition weaves together theoretical debate and practical insights to enrich the way in which strategy is both viewed and enacted. Written by leading experts, this is an engaging and challenging resource, perfect for undergraduate and postgraduate students taking strategy courses.New to this Edition:- Fully revised and updated content throughout- A new detailed introduction and conclusion which link together the ideas and different perspectives throughout the book |
| Imprint Name: | Red Globe Press |
| Publisher Name: | Bloomsbury Publishing PLC |
| Country of Publication: | GB |
| Publishing Date: | 2015-11-13 |
