Description
| Product ID: | 9781032129938 |
| Product Form: | Hardback |
| Country of Manufacture: | GB |
| Title: | A Design Driven Guide for Entrepreneurs |
| Subtitle: | Strategies for Starting up in a Multiverse |
| Authors: | Author: Joseph Press, Rose Pember, Rhea Alexander, Kiely Sweatt |
| Page Count: | 252 |
| Subjects: | Design, Industrial and commercial arts, illustration, Industrial / commercial art & design, Economics, Business strategy, Entrepreneurship / Start-ups, Research and development management, Business mathematics and systems, Economics, Business strategy, Entrepreneurship, Research & development management, Business mathematics & systems |
| Description: | A new wave of entrepreneurs is leading a global paradigm shift towards values-driven business. This book empowers you to challenge the status quo and create value through its unique and adaptive approach to venture-building by design. A new wave of entrepreneurs is leading a global paradigm shift towards values-driven business. This book empowers you to challenge the status quo and create value through its unique and adaptive approach to venture-building by design. Authored by a multidisciplinary team of practicing design strategists, business leaders, academics, and entrepreneurs, this hands-on guide models strategic design as a mindset for starting up: framing problems, applying methods, identifying opportunities, and creating pathways forward through futures and systems thinking. Carefully curated case studies of young impact-driven entrepreneurs along with resources, including action-based frameworks, diagrams, and templates for founders to replicate, and a reader’s checklist to enable the transformation of daily practice, will open new dimensions that amplify the global shift towards a more regenerative world and a multiverse of possibilities. Are you ready to journey to places where ideas for products, services, and experiences transform how we live and work? Then this guide is for you: the Design-Driven Entrepreneur. |
| Imprint Name: | Routledge |
| Publisher Name: | Taylor & Francis Ltd |
| Country of Publication: | GB |
| Publishing Date: | 2023-05-05 |
