Description
| Product ID: | 9780787970888 |
| Product Form: | Paperback / softback |
| Country of Manufacture: | US |
| Series: | Research Methods for the Social Sciences |
| Title: | Asking Questions |
| Subtitle: | The Definitive Guide to Questionnaire Design -- For Market Research, Political Polls, and Social and Health Questionnaires |
| Authors: | Author: Brian Wansink, Seymour Sudman, Norman M. Bradburn |
| Page Count: | 448 |
| Subjects: | Psychology, Psychology |
| Description: | Select Guide Rating Since it was first published more than twenty-five years ago, Asking Questions has become a classic guide for designing questionnaires the most widely used method for collecting information about people's attitudes and behavior. |
| Imprint Name: | Jossey-Bass Inc.,U.S. |
| Publisher Name: | John Wiley & Sons Inc |
| Country of Publication: | GB |
| Publishing Date: | 2004-04-21 |
