Description
Product ID: | 9780753556559 |
Product Form: | Paperback / softback |
Country of Manufacture: | IT |
Title: | Inside the Nudge Unit |
Subtitle: | How small changes can make a big difference |
Authors: | Author: David Halpern |
Page Count: | 432 |
Subjects: | Social theory, Social theory, Popular psychology, Popular psychology |
Description: | Select Guide Rating Using the application of psychology to the challenges we face in the world today, the Nudge Unit is pushing us in the right direction. This book presents the unconventional, multi-million pound saving initiative that makes a big difference through influencing small, simple changes in our behaviour. With a foreword by Richard Thaler, winner of the Nobel Prize in Economics! |
Imprint Name: | W H Allen |
Publisher Name: | Ebury Publishing |
Country of Publication: | GB |
Publishing Date: | 2016-06-02 |