Description
Product ID: | 9780749487836 |
Product Form: | Hardback |
Country of Manufacture: | GB |
Title: | Gamification for Business |
Subtitle: | Why Innovators and Changemakers use Games to break down Silos, Drive Engagement and Build Trust |
Authors: | Author: Jake Inlove, Sune Gudiksen |
Page Count: | 320 |
Subjects: | Business innovation, Business innovation, Management decision making, Management decision making |
Description: | Use games to drive engagement, collaboration and innovation in your business and improve organizational performance Gamification for Business shows how games and game-based design can be used to effectively tackle business challenges and improve organizational performance. From siloed working and information overload to the clash between ongoing operations and innovation, this book shows how to identify what type of game is best suited to each business issue. With guidance on online games, simulations, event-based games and gamified training, this book ensures that business leaders and senior decision makers feel confident in their ability to assess the opportunities of each type of gamification for their business. |
Imprint Name: | Kogan Page Ltd |
Publisher Name: | Kogan Page Ltd |
Country of Publication: | GB |
Publishing Date: | 2018-12-03 |