Description
Product ID: | 9780415558426 |
Product Form: | Paperback / softback |
Country of Manufacture: | GB |
Title: | The Media Student's Book |
Authors: | Author: Gill Branston, Roy Stafford |
Page Count: | 462 |
Subjects: | History, Humanities, Media studies, Media studies |
Description: | Select Guide Rating Suitable for students of media studies, this title covers important issues facing media studies, including: approaching media texts; narrative; genres and other classifications; representations; globalisation; ideologies and discourses; the business of media; debating advertising, branding and celebrity; and, research - skills and methods. The Media Student''s Book is a comprehensive introduction for students of media studies. It covers all the key topics and provides a detailed, lively and accessible guide to concepts and debates. Now in its fifth edition, this bestselling textbook has been thoroughly revised, re-ordered and updated, with many very recent examples and expanded coverage of the most important issues currently facing media studies. It is structured in three main parts, addressing key concepts, debates, and research skills, methods and resources. Individual chapters include:
Each chapter includes a range of examples to work with, sometimes as short case studies. They are also supported by separate, longer case studies which include:
The authors are experienced in writing, researching and teaching across different levels of undergraduate study, with an awareness of the needs of students. The book is specially designed to be easy and stimulating to use, with:
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Imprint Name: | Routledge |
Publisher Name: | Taylor & Francis Ltd |
Country of Publication: | GB |
Publishing Date: | 2010-05-27 |