Description
| Product ID: | 9780273721840 |
| Product Form: | Paperback / softback |
| Country of Manufacture: | GB |
| Title: | Strategy Bites Back |
| Subtitle: | It Is A Lot More, And Less, Than You Ever Imagined |
| Authors: | Author: Bruce Ahlstrand, Joseph Lampel, Henry Mintzberg |
| Page Count: | 240 |
| Subjects: | Business strategy, Business strategy |
| Description: | Select Guide Rating SWOTed by strategy models? Crunched by analysis? Strategy doesn’t have to be this way. Strategy is really all about being different. Thinking about it shouldn''t make you reach for the snooze button. Strategy Bites Back brings you a provocative, imaginative and surprising mix of perspectives to help stimulate more creative strategic thinking and more enjoyable strategy making. From voices as diverse as and Lucy Kellaway, Mao Tse Tung and Jack Welch, even Michael Porter and Gary Hamel, you can enjoy exploring the sharper side of strategy.
and many, many more. Why not have a good time reading a strategy book for a change? SWOTed by strategy models? Crunched by analysis? Strategy doesn’t have to be this way. Strategy is really all about being different. Thinking about it shouldn''t make you reach for the snooze button. Strategy Bites Back brings you a provocative, imaginative and surprising mix of perspectives to help stimulate more creative strategic thinking and more enjoyable strategy making. From voices as diverse as and Lucy Kellaway, Mao Tse Tung and Jack Welch, even Michael Porter and Gary Hamel, you can enjoy exploring the sharper side of strategy.
and many, many more. Why not have a good time reading a strategy book for a change? |
| Imprint Name: | Financial Times Prentice Hall |
| Publisher Name: | Pearson Education Limited |
| Country of Publication: | GB |
| Publishing Date: | 2008-12-04 |
