Description
| Product ID: | 9780141977034 |
| Product Form: | Paperback / softback |
| Country of Manufacture: | GB |
| Title: | The Creative Economy |
| Subtitle: | How People Make Money from Ideas |
| Authors: | Author: John Howkins |
| Page Count: | 304 |
| Subjects: | Business strategy, Business strategy, Media, entertainment, information and communication industries, Media, information & communication industries |
| Description: | Select Guide Rating Creativity is the fastest growing business in the world. Companies are hungry for people with ideas - and more and more of us want to make, buy, sell and share creative products. But how do you turn creativity into money? This book shows what creativity is, how it thrives and how it is changing in the digital age. Creativity is the fastest growing business in the world. |
| Imprint Name: | Penguin Books Ltd |
| Publisher Name: | Penguin Books Ltd |
| Country of Publication: | GB |
| Publishing Date: | 2013-11-07 |
